The second profile in our She Means Business feature is Lana Manganiello, founder and CEO of Practice Growth Partner, a legal marketing strategy, business development, and fractional CMO consultancy that advises lawyers and law firms on profitable, client-centered growth. Here is her entrepreneurship story. I started Practice Growth Partner because I saw a significant gap […]
She Means Business: Lana Manganiello Read More »
As business owners, we’re always looking for ways to work smarter. And yes, this predates AI! It’s learning through connections and relationships. Finding people who inspire you. This year, we’re celebrating women business owners who we think you’d like to meet. They’re inspiring, dynamic, brave, resilient and authentic. This is an expanded version of content from our
She Means Business: Angela Motola Read More »
Before there were startups, there were women inventors. It’s 2026. Yet some people still act as if a woman’s place is in the kitchen. I agree. But the kitchen I’m thinking of is a gleaming commercial test kitchen inside the thriving bakery company she built, runs, and owns. We work with many women small-business owners,
Women Entrepreneurs: The Original Problem Solvers Read More »
Want to stay top of mind with existing clients and connect with new ones? A well-crafted newsletter is an excellent way to do that. Nine reasons to write and send newsletters.  Connect directly – and consistently – with clients and prospects. You own your email list.Even if search rules change…which they often do…. you still
Grow Your Business, One Newsletter At A Time Read More »
The creepy iMessage moment. I was on my iPhone messaging two friends about an upcoming event. Suddenly I got a very weird message from one of them that freaked me out. Stream of consciousness and garbled, but with enough tidbits from past conversations for me to see that it WAS from one of these friends.
Somebody Watching You? Read More »
Deciding on what marketing tools to focus on can be overwhelming. But as a small business owner, often with limited funds, you can’t market everywhere. Even big companies don’t spend all their marketing dollars in one place. We’re huge fans of social proof, particularly testimonials. Happy clients talking about your outstanding customer service or amazing
Not using testimonials? BIG mistake! Read More »
Recently, many hosting companies have made individual websites upgrade their version of PHP (the language that runs WordPress). This has caused many issues and a good deal of angst for WordPress site owners, mainly on older websites with plugins that have not been updated to be compatible with the newer version of PHP.  It’s
Just because it’s confusing doesn’t mean you should ignore it. Read More »
Ever wonder why some businesses grab attention effortlessly while others just get lost in the crowd?
The secret is differentiation.
How To Make Your Small Business Stand Out In A Crowded Space Read More »
When you started your business, you filled out the requisite paperwork (type of business, tax forms, etc), and opened accounts (bank, credit cards, shipping, etc.). You followed the rules for setting everything up. But did you think about whether or not your website was ADA-compliant?  Was it accessible for people with disabilities who wouldn’t be able
Is your small business website ADA-compliant and why else you might be sued. Read More »
3-minute read The customer may not always be right (sorry, Mr. Selfridge), but if you want to keep her, you better figure out a way to make her happy. Now! Not later. With an endless array of resources and tools to make customer care easy — training programs for brick & mortar store personnel, sophisticated
7 ways to nail customer service. Read More »
