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Guest Post: Shouldn’t Business & Life Skills Complement Each Other? by Julie Morris

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Photo by Daria Nepriakhina on Unsplash Americans spend one-third of their lives working – often more for entrepreneurs – and the distinction between our work and personal lives becomes more difficult to separate. You may not realize what you learn as a business owner may also apply to other aspects of your life, whether it’s …

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A woman pointing to the 5th of 5 yellow stars to signify successful marketing.

 5 reasons why you should add visuals to your marketing.

content marketing, creativity, email marketing, marketing, Uncategorized, web design, websites / By

We know that social media posts with visuals outperform text-only posts.  But visuals enhance other forms of marketing as well. As visual creatures, we enjoy reading or skimming material which contains graphics and images. In fact, according to this post in Polls Everywhere, visuals increase the desire to read content by 80%. With a reach …

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Smart small businesses come up with solutions.

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Many thanks to Lum3n for use of this Pexels image. A recent headline in the Wall Street Journal jumped out: Target Posts Record Quarter. Really? Month 6 of a pandemic. Life is anything but normal. Shops still closed. Restaurants going out of business. And Target can’t get out of their own way. What’s Target doing …

Smart small businesses come up with solutions. Read More »

Photo of a deserted Rush Street in Chicago's Gold Coast with boarded up windows during the pandemic.

The Summer of 2020

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4 months into the Coronavirus nightmare. 15 days since the murder of George Floyd. Our slated blog post for June seems trivial and irrelevant at the moment. Our world has changed in ways we never dreamt possible. None of the sci-fi disaster films could’ve prepared us for life in America in the summer of 2020.

Tired woman laying her head on conference table while 2 other employees look perplexed.

Why your presentations suck and what to do about that.

marketing, presentations, Uncategorized / By

Ever wonder how effective your PowerPoint presentations are? What if you discover that the format you’ve been using is all wrong? Inc Magazine recently published an intriguing article by Geoffrey James claiming that PowerPoint is “worse than useless”. Note: the link above is not broken. And it’s a good article. It brings to mind a presentation …

Why your presentations suck and what to do about that. Read More »

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