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Fgures reaching out to help a man climbing up a mountain.

5 traits that successful businesses use to engage customers.

Successful businesses connect with customers. And they do this via 5 traits that are critical for client engagement: believability, authenticity, transparency, sincerity and dependability. Let’s see how this works. One of the easiest ways to do this is by asking yourself 3 questions: Think about your favorite businesses. What is it about them that makes

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Smart small businesses come up with solutions.

Many thanks to Lum3n for use of this Pexels image. A recent headline in the Wall Street Journal jumped out: Target Posts Record Quarter. Really? Month 6 of a pandemic. Life is anything but normal. Shops still closed. Restaurants going out of business. And Target can’t get out of their own way. What’s Target doing

Smart small businesses come up with solutions. Read More »

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