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A woman pointing to the 5th of 5 yellow stars to signify successful marketing.

 5 reasons why you should add visuals to your marketing.

We know that social media posts with visuals outperform text-only posts.  But visuals enhance other forms of marketing as well. As visual creatures, we enjoy reading or skimming material which contains graphics and images. In fact, according to this post in Polls Everywhere, visuals increase the desire to read content by 80%. With a reach

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A happy website client.

If your website isn’t functional & secure, you’re losing business.

September signals the start of fall. A time of new beginnings — change of season, a new school year, for some companies a new fiscal year. For small business owners, fall is often the time to think about ramping up business. Maybe you need to refresh dated marketing material. Or spruce up your website with

If your website isn’t functional & secure, you’re losing business. Read More »

ever feel like you’re pretending to know more than you do?

Recently, we’ve noticed an interesting term bandied about in networking circles. It’s called imposter syndrome. We don’t like to miss anything, so we decided to do a little research. Here’s what we learned. Impostor syndrome is “the idea that you’ve only succeeded due to luck, and not because of your talent or qualifications.” (Yes, Imposter

ever feel like you’re pretending to know more than you do? Read More »

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