If you’ve been in business for a while, odds are you’ve had some experiences you don’t want to repeat. For example, bad client relationships. The kind that make you want to rip your hair out. Like this. Here’s how it goes: you have an introductory meeting to find out exactly what the client needs (in […]
If it feels wrong, it probably is. Read More »
Websites differ in design and style. But there are certain features that all good websites have in common. Here are 6 of them: Readability Legibility is paramount when reading digital copy. Can viewers read the copy on your website? REALLY read it? On a cell phone or tablet as well as a laptop?A good website is
Six features your website must have. Read More »
It’s tempting. You’re a startup with tight (or no) funds. You don’t want to spend any money unless it’s absolutely necessary. You see all the DIY website promos and figure “how hard can it be?” Looks like a no-brainer. So you opt for WIX or some other development program and build your own website. For free.
Why you shouldn’t build your own website. Read More »
It’s about your visitors, not Google In April, Google made an incredibly well-hyped announcement that sites that aren’t mobile friendly would not be ranked as highly as those that work well on smaller screens.  That announcement generated a media storm of coverage, from innumerable tweets to articles in major newspapers.  It’s brought us some business, too.
Be Mobile Friendly for the Right Reasons Read More »
We’ve always preached that good content is good SEO*, and good SEO gets good SERP**.  That’s true, but there’s now a new wrinkle.  Google cares whether your website is “mobile ready“.  All things being equal, a mobile ready site will be placed above one that’s not on the search results page. What does mobile ready mean?
Mobility: The next Google-quake Read More »
Getting a website is not the same thing as having one. You put blood, sweat, and tears into getting a website. Â There were multiple revisions of the design. Â Text was written, copied, pasted, and then done all over again. Â Photos taken, photos discarded. Keywords chosen and tested. Â The message honed and honed again. And then
Now that you have a website… Read More »
If you’ve ever gone house hunting, you know how important curb appeal is. It’s the “drive by factor. Even if the interior is absolutely smashing, Â if a house doesn’t look appealing from the outside, few potential buyers will make it inside. Photo Credit:Â Brock Builders That same visual appeal applies to websites. Those that haven’t
How do you know when it’s time to update your website? Read More »
